Menu

Amazon Ads Management That Drives Real Sales

We build and scale campaigns focused on profit, not just clicks. Full-funnel Amazon PPC management built for brands that are serious about growth.

Book a Call
WHAT WE DO

Amazon PPC Done Right

We manage the full spectrum of Amazon advertising, from keyword research and campaign architecture to daily bid management and profit optimization. Our Amazon PPC management approach treats every dollar as an investment, not an expense.
Sponsored Products (SP)
We build granular sponsored products campaigns with exact, phrase, and broad match targeting, structured for control and built to scale. Every ASIN gets the right keyword coverage without wasted spend
Sponsored Brands (SB)
Custom headline creatives, video ads, and brand store links that capture shoppers at the top of search. We use Sponsored Brands to build awareness and capture high-intent buyers before your competitors can.
Sponsored Display (SD)
Retarget shoppers who viewed your listings but didn't buy. Our Sponsored Display strategies target both on-Amazon and off-Amazon audiences to bring warm prospects back to your product pages.
Bid & Budget Management
Daily bid adjustments grounded in real ACOS and TACOS targets. We balance budget across campaigns to protect profitability while pushing spend into what's working, a core pillar of how we manage Amazon ads campaigns.
Keyword Research & Targeting
We harvest converting search terms, mine competitor ASINs, and build negative keyword libraries to eliminate waste. Our keyword strategy evolves weekly, not monthly, so your campaigns stay ahead.
Ongoing Performance Tracking
Regular reporting on the metrics that matter: ACOS, TACOS, CVR, impressions, and revenue by campaign and ASIN. No vanity metrics, just clear data tied directly to business outcomes.

A Marketing Process That Keeps You in Control

HOW IT WORKS

From Audit to Profitable Growth

Our process for Amazon PPC campaign management is structured, transparent, and built for results from day one.

Step One

Audit

We tear down your existing account, campaigns, keywords, match types, bids, ACOS history, to identify exactly where money is leaking and where the real opportunity lives.

Step Two

Setup

Full campaign architecture built (or rebuilt) from scratch. Proper SP, SB, and SD structure with clean ad groups, keyword segmentation, and targeting logic aligned to your margin goals.

Step Three

Launch

Campaigns go live with conservative initial bids to gather clean data. We monitor daily in the first weeks to catch issues fast and capitalize on early signals before competitors adjust.

Step Four

Optimize

Continuous weekly optimization: search term harvesting, negative keyword additions, bid adjustments, budget reallocation, and creative testing, a true full funnel Amazon ads growth strategy in motion.

WHO IT'S FOR

Built For Brands Ready to Scale

Our Amazon advertising solutions are designed for sellers who are past the guesswork stage and need a real partner, not a set-it-and-forget-it agency.

Private Label Sellers

You've validated your product and need a structured Amazon PPC management system to scale revenue without destroying margins.
  • BSR improvement goals
  • Launch campaigns for new ASINs
  • Scaling existing top sellers

Brand Owners & DTC Brands

You're protecting brand equity on Amazon and need a full funnel Amazon ads strategy, not just sponsored product spray and pray.
  • Sponsored Brands + video ads
  • Competitor conquest campaigns
  • Brand store integration

Established Amazon Sellers

You're spending $5K+/month on ads but don't have clarity on what's working. You need proper Amazon advertising campaign manager oversight, not more automation.
  • Account audit & restructure
  • TACOS & profitability focus
  • Reporting that makes sense

Why ReachGiant

A Different Kind of Amazon PPC Agency
Most agencies optimize for ACOS. We optimize for profit. There's a difference, and it shows up in your bank account.
01
Profit-First, Always
We build campaigns around your actual margins, not Amazon's default targets. TACOS, not just ACOS, is our north star. Our Amazon PPC management agency services are structured to grow your bottom line.
02
Human Management, Not Automation
No black-box software running your account. Every campaign decision is made by an actual Amazon advertising campaign manager who understands your products, competitors, and goals.
03
Full-Funnel Thinking
We connect Sponsored Products, Brands, and Display into a cohesive full funnel Amazon ads strategy, not siloed campaigns that compete with each other and inflate your ACOS.
04
Clear, Honest Reporting
You'll always know exactly how your ad spend is performing. No vanity dashboards. No glossing over what isn't working. Just the truth and a plan to fix it.
WHO IT'S FOR

Simple, Flat-Rate Pricing 


No percentage of ad spend. No hidden fees. One flat monthly rate for full Amazon ads management.
MOST POPULAR

Amazon Ads Management

Structured Amazon campaigns built to scale revenue and profit

Everything Included

  • Full campaign setup (Sponsored Products, Sponsored Brands, Sponsored Display)
  • Keyword research and advanced targeting strategy
  • Campaign structure build-out and ongoing optimization
  • Bid and budget management, weekly adjustments
  • Ongoing performance tracking and monthly reporting
Book a Call to Get Started
$2,500/ month
FAQ

Common Questions

How to manage ads on Amazon?

Build structured campaigns across Sponsored Products, Sponsored Brands, and Sponsored Display, each with its own keyword strategy, match types, and bid logic. Ongoing management means weekly search term harvesting, negative keyword mining, and bid adjustments based on ACOS and TACOS targets.

Is AMS part of Amazon?

Yes, AMS (Amazon Marketing Services) was Amazon's original ad platform, now rebranded and consolidated into Amazon Ads. It's the same console sellers access today through Seller Central or Vendor Central.

How much does Amazon charge for ads?

Sponsored Products and Sponsored Brands run on a cost-per-click model, with most sellers seeing CPCs between $0.30–$3.00+ depending on category and competition. Sponsored Display also supports CPM bidding, and there's no minimum spend required by Amazon.

What does Amazon Adsystem.com do?

It's the domain Amazon uses to serve display ads across its own properties and external publisher networks via Amazon's DSP. If you see it in your analytics, Amazon is serving retargeting or display ads to your users off-site.

Can I make $1,000 a month selling on Amazon?

Yes, many sellers reach that and far beyond, though whether it's profit or revenue depends on your margins and ad efficiency. Sellers who get there fastest have validated product-market fit and a structured PPC strategy from day one.

What to avoid selling on Amazon?

Avoid categories where Amazon itself dominates, products with margins too thin to absorb ad costs, and anything with compliance complexity or heavy counterfeit issues. High-CPC, low-conversion niches like some fashion or accessories categories also require careful margin analysis before committing budget.

What are common Amazon ad mistakes?

The biggest ones: mixing match types in the same campaign, ignoring negative keywords, and optimizing for ACOS without ever looking at TACOS. Most sellers also under-fund launch campaigns and neglect Sponsored Brands and Display entirely, leaving the full funnel untouched.

Can I pay Amazon to promote my products?

Yes, through Seller Central or Vendor Central you can run Sponsored Products, Sponsored Brands, and Sponsored Display ads on a pay-per-click or CPM basis with no minimum commitment. These are the primary levers for driving incremental sales and improving organic rank at the same time.

What are the 4 P's of Amazon?

Product (listing quality, images, A+ content, reviews), Price (competitive positioning and margin management), Placement (organic and paid ranking), and Promotion (ads, deals, and coupons). Ads are most effective when the other three are already solid.

Get Started

Ready to Scale Your Amazon Revenue?

Book a free strategy call. We'll audit your current ad account, identify the biggest leaks, and show you exactly how we'd approach your Amazon PPC management.
Book a Call

Book a meeting

Let’s talk
Create your vision
We are dedicated to catapulting our clients to the forefront of their industries by blending insightful branding with meticulous, data-driven marketing.
About Us
Our Services
Learn More
Smart marketing for

brands that want to stand out.
Contact us
big@reachgiant.com
ReachGiant
Based in California, United States
Our Partners